It’s 2012, so why are you still advertising using newspaper classifieds? There is a tremendous amount of power to be found in the up-and-coming trend in social media marketing, but there are some basic strategies that make it successful. The following are some social media concepts sure to facilitate your success.
Twitter is a powerful social networking platform that can be a valuable promotional tool for your business. If you learn how Twitter works, it’s possible to have your business seen and followed by hundreds, or even thousands, of people. Invest the time needed to master everything Twitter, including keywords and hashtags.
Include a re-tweet option on every post to your blog. By placing the button at the top of posts, it will be easier for people to share the content with others on Twitter. It increases the amount of potential people you can connect with.
Figure out how much you want to engage with your customers. If increasing sales is your main goal, then use social media solely as an advertising channel. If you do want to engage in an ongoing relationship with clients, then approach it easily with a simple introduction at first. At that point you’ll find that your customers show you want they want from you, you just have to give it to them!
Make an effort to engage with your customers and facilitate a two-way flow cf information. Comment on blog posts, reply to Facebook statuses and answer questions posted to your wall. Avoiding getting into personal discussions with your customers, stick to product or industry related issues only.
With Facebook, it is very easy to gain followers of your content and give them the opportunity to share it. Facebook will share the comment of someone else on another friends page. These interactions can help tremendously towards increasing your visibility.
Add a tag when you post on twitter. Tags are what you see after the # symbol. These let you make sure that your updates show up in your group subscriber feeds. Think carefully about your tag use. Identify specific groups that your intended demographic probably follows.
Select good titles when posting content on Youtube or any other social sites. Include important keywords that people searching for your type of content will recognize. If users can immediately see that your videos are useful, you’ll get more views because your videos can pop up when people search for certain keywords.
It can be very exciting to market your business and your services via social media marketing; however, if you don’t do it right, you could sabotage yourself. Use the tips shared here and you can find success with your social media marketing endeavo